BACKSTAGE PASS
THE TEAM BEHIND THE TEAM
The game is what you see. The work behind it is what makes it possible.
Backstage Pass: The Team Behind the Team is a documentary series that uncovers the unseen side of sports-following the people who arrive first, leave last, and keep everything running.
Through real-time moments and behind-the-scenes access, the series reveals the effort, problem-solving, and dedication that rarely gets recognized but is essential to every game.
BackStage Pass - Trailer
BACKSTAGE
PASS
BACKSTAGE PASS
Assistant Equipment Manager, Cleveland Monsters (AHL)
A look into the fast-paced world of an equipment manager, where preparation, precision, and long hours behind the scenes keep the team ready for every game.
Episode 1 — Matthew Wentz
President, Windy City Bulls (NBA G League)
An inside perspective on leading a professional sports organization, balancing business operations and fan experience to bring game day to life.
Episode 2 — Brad Seymour
Director of Marketing and Special Events, Loyola Athletics (NCAA Division I)
Following the coordination of in-game entertainment and promotions, this episode highlights the planning and execution that shape the fan experience.
Episode 3 — Kieran Murphy
Social Media Coordinator, Chicago Wolves (AHL)
A behind-the-scenes look at real-time social media coverage, capturing the speed, creativity, and pressure of telling the game’s story as it happens.
Episode 4 — Abby Ettel
Project Impact
Backstage Pass: The Team Behind the Team was created to highlight the people in sports whose work often goes unseen but is essential to every game. As someone who has experienced athletics firsthand, I’ve seen how much happens behind the scenes, and this project was an opportunity to tell those stories.
By focusing on equipment managers, media professionals, and operations staff, the series aims to shift how audiences view game day - moving beyond what happens on the ice or court to recognize the individuals who make it all possible. The goal is simple: to create a greater appreciation for the work, dedication, and impact of the team behind the team.
Thank You
Thank you to everyone who contributed to and supported this project. I’m especially grateful to the individuals who shared their time and allowed me to capture their work behind the scenes, as well as the organizations that made this access possible.
